At around this time every year, Mary Meeker (business partner at Kleiner Perkins Caufield & Byers) releases a full insight into current internet usage and mobile trends.

The report was revealed at yesterday’s Recode Code Conference, and has been embedded below:

To summarise some key points from the report:

• The Internet population has grew by 8% this year.
• New Internet users are “likely” to access the Internet via a mobile device upon their first visit
• In the U.S., 64% of people are online using a smartphone
• Mobile subscriptions have grew to 7 billion
• Time spent on mobile devices has grew by a massive 29%
• 87% of teenagers claim that their phone never leaves their side, whether it be day or night

Overall, the report contains literally hundreds of pages of data – which is well worth a read.

This shows that the Internet is still growing vastly on an annual basis. Moreover, we can see the mobile market beginning to completely dominate much of today’s Internet usage.

Because of this, it’s important that your website is mobile friendly. If it isn’t, there are potentially a lot of people which aren’t visiting your website because of this, especially as Google is now using mobile friendliness as a ranking factor.